2019

Microsite design

Summary

Build or redesign a website for a festival that will take place next year. 

For this project, I decided to redesign the website of VeggieWorld Berlin 2020 because I really like that fair but I believe the website it’s not an accurate representation of this great event. We should remember that a website is a touch-point, a first impression, and an opportunity to show the world what, how, and why you do what you do. 

What is VeggieWorld?

VeggieWorld is Europe’s largest consumer fair for the vegan lifestyle and it was founded in 2011 with 21 exhibitors in Wiesbaden, Germany.

Exhibitors show their latest products and services while visitors have a chance to try, buy, and get detailed information about the entire range of vegan food and non-food-products. The conference program with interactive panels and high-level speakers convey the latest insights and trends in the fields of vegan products and lifestyle.

Scope

Website

UX/UI Design

Visual Design

5 days sprint

Solo project

Process: Research - Business & Market analysis - Define new tone - Branding - Ui design

Moodboard
veggiemoodborad2.png
Style Guide
veggie style guide.png
End result
Extras 
Current state
Captura de pantalla 2020-04-22 a las 13.

Now  UX/UI Designer, formerly Teacher Assistant at Ironhack.